Traveling Music Videos
Exploring the evolution of music videos in the digital age
Dr Tomáš Jirsa editor Dr Mathias Bonde Korsgaard editor
Format:Hardback
Publisher:Bloomsbury Publishing PLC
Published:2nd Nov '23
Currently unavailable, and unfortunately no date known when it will be back
This book investigates how music videos have evolved in the digital age, examining their cultural and media impacts across various platforms. Traveling Music Videos offers fresh insights.
In Traveling Music Videos, the author provides a comprehensive exploration of how contemporary music videos navigate and influence various media landscapes. The advent of digital technologies and the rise of global video-sharing platforms have catalyzed a significant shift in the music video format, moving from traditional television to a diverse array of online environments, galleries, and social media platforms. This transformation has not only altered the aesthetics of music videos but has also reshaped their technological foundations and political implications.
The book delves into a variety of contemporary phenomena, such as the kinetic experiences fostered by TikTok and the innovative reimagining of navigation tools through music video cartographies. It highlights the emergence of ecofeminist narratives within live-stream concerts and examines the interplay between music videos and transmedia storytelling in video games and virtual reality. Each chapter meticulously traces the evolving role of music videos within contemporary art galleries and their capacity for political engagement, showcasing the dynamic nature of this medium.
By mapping the audiovisual journeys of music videos across different cultures and geographies, Traveling Music Videos offers a critical lens through which to understand the cultural ramifications of music videos in today's media ecosystem. The author’s interdisciplinary approach invites readers to reflect on the ongoing reconfiguration of music video as a powerful form of expression and communication in the digital age.
No longer confined to cable television or YouTube, music videos are constantly migrating to platforms as diverse as TikTok, commercials, VR, and video games, picking up remedial attributes native to each of these platforms along their journey. Traveling Music Videos provides a valuable roadmap for scholars to find their way into, through, and around this sprawling audiovisual ecosystem. * Brad Osborn, Professor of Music Theory, University of Kansas, USA *
Music videos have been an independent art form for more than forty years now. They stand apart from the musical recordings upon which they are based, as well as from cinema and television. They are often characterized as much by formal experimentation as by commercial considerations. But in our current media environment, music videos have promiscuously intermingled with other expressive forms, and have multiplied on all sorts of media platforms. Traveling Music Videos explores these interactions, giving us an up-to-the-minute account of the cutting edge of both art and entertainment. * Steven Shaviro, author of The Rhythm Image (2023) *
More than a decade after MTV dropped ‘music television’ from its logo, the music video as cultural object has moved from the postmodern flow of linear television to digital platforms and other spaces of exhibition. Introducing the concept of ‘music video traffic,’ Traveling Music Videos presents fifteen essays that use productive case studies to follow the music video in its trajectory across various media, from YouTube and TikTok to art galleries and video games. Moreover, Traveling Music Videos demonstrates the continued relevance of the music video as an object of cultural analysis in the study of music and media, both aesthetically and politically. * Jaap Kooijman, Associate Professor of Media Studies, University of Amsterdam, the Netherlands *
ISBN: 9781501397998
Dimensions: unknown
Weight: unknown
288 pages