Television by Stream

Essays on Marketing, Content and Audience Worldwide

Sotiris Petridis editor Christina Adamou editor

Format:Paperback

Publisher:McFarland & Co Inc

Published:29th May '23

Currently unavailable, and unfortunately no date known when it will be back

Television by Stream cover

Online television streaming has radically changed the ways in which programs are produced, disseminated and watched. While the market is largely globalized with some platforms streaming in multiple countries, audiences are fragmented, due to a large number of choices and often solitary viewing. However, streaming gives new life to old series and innovates conventions in genre, narrative and characterization.

This edited collection is dedicated to the study of the streaming platforms and the future of television. It includes a plethora of carefully organized and similarly structured chapters in order to provide in-depth yet easily accessible readings of major changes in television. Enriching a growing body of literature on the future of television, essays thoroughly assess the effects new television media have on institutions, audiences and content.

ISBN: 9781476685915

Dimensions: 229mm x 152mm x 12mm

Weight: 313g

236 pages