The Lost Sock

PR campaign Featured on website and promoted through Social Media Targeted online marketing including Buzzfeed focus and Pinterest board

Where Do All The Odd Socks Go?When a man loses one of his favourite pair of socks at the laundromat, he sets out on a quest to find out what happens to lost socks, and why every sock drawer contains a plethora of single socks. On his eventful journey, he discovers why you always lose the sock you love, visits a sockiatrist who teaches him about the Planet of Lost Socks, and eventually finds his perfect partner at a puppet show. A wryly sweet story of love, loss and destiny.