Doing Qualitative Desk-Based Research

Using two key visual pedagogical tools, this book shows you how to produce a vibrant and stimulating in-depth qualitative research that draws on high quality data readily available via the internet. The book: • takes you through the research process step-by-step, from choosing a topic to writing up conclusions; • examines a wide range of written, visual and audio data sources; • includes helpful case studies to demonstrate practical application of concepts.