Mediatization

«Media and communication studies have moved decisively in the past decade beyond a narrow concentration on text, production, and audience, to investigate the broader processes through which media transform the texture of the social world. A principal concept for understanding these transformations is ‘mediatization’. In this important and well-organised collection, leading scholars reflect on what is at stake in this concept and its potential for reorientating media research across many domains. Taken together, their chapters mark a major advance in international comparative work on media theory.» (Nick Couldry, Goldsmiths College, University of London)
«A broad-ranging and multi-perspective look at the evolution of the notion of mediatization, so central to the field of communication and media studies. Long overdue, this work helps us understand why mediatization as a concept makes sense of our field even in the midst of the radical technological changes in media form we are living through. A theoretical breakthrough.» (Andrea L. Press, University of Virginia)