What is e-business?
How the Internet Transforms Organizations
Format:Paperback
Publisher:John Wiley and Sons Ltd
Published:18th Aug '06
Currently unavailable, and unfortunately no date known when it will be back
This paperback is available in another edition too:
- Hardback£71.99(9781405125574)
Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena.
- A coherent introduction to e-business.
- Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.
- Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.
- Supported by online lecturer and student resources, available soon.
"This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired." Thomas H. Brush,Purdue University
"This book is refreshingly well-written and thought provoking. Grounded in appropriate theory and literature, it provides a most welcome addition to the e-business literature." Professor Michael D Williams, Swansea University
ISBN: 9781405125581
Dimensions: 246mm x 171mm x 19mm
Weight: 463g
264 pages