Balance and Bias in Journalism

'...valuable, authoritatitve and well-evidenced contributions to the growing body of scholarship in this area and should become essential reading for serious students of journalism and for those who practise it.' - Sally Feldman - Times Higher Education Supplement

Guy Starkey offers a clearly structured discussion of 'balance' in the media, and the difficulties inherent in both achieving and measuring it. Providing an analysis of theoretical issues, an exploration of practical considerations and a review of methods for assessing journalistic output, it will appeal to students of journalism and media studies.Guy Starkey offers a clearly structured discussion of 'balance' in the media, and the difficulties inherent in both achieving and measuring it. Providing an analysis of theoretical issues, an exploration of practical considerations and a review of methods for assessing journalistic output, it will appeal to students of journalism and media studies.