Business Relationships for Competitive Advantage
Managing Alignment and Misalignment in Buyer and Supplier Transactions
J Sanderson author A Cox author C Lonsdale author G Watson author
Format:Hardback
Publisher:Palgrave USA
Published:19th Dec '03
Currently unavailable, and unfortunately no date known when it will be back
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances.
ISBN: 9781403919045
Dimensions: unknown
Weight: 480g
246 pages