Fintech Wars

"The principles mentioned in the book helped us build Nubank, and they will help you too." * David Vélez, CEO and Founder of Nubank *
"A history-and much more-of the evolution of financial technology, Fintech Wars provides strategic insights along with some amazing stories of the characters and strategies that have built multi-billion businesses. Insightful and accessible, this is the book for people thinking about investing or working in fintech and also for those just curious about what all of the hype is about." * Jeffrey Pfeffer, Thomas D. Dee II Professor of Organizational Behavior at Stanford Graduate School of Business and author of 7 Rules of Power *
"James da Costa has the inside scoop on billion-dollar companies you know like PayPal as well as some you haven't heard of... yet. He takes those stories and breaks them down into lessons that everyone can use to start, or grow, their business." * Nicole Lapin, New York Times bestselling author and host of finance podcast Money Rehab *
"In one of the most extensive collections of fintech stories from across the world, James da Costa examines the success factors and failure modes of unicorn fintechs. A must-read for aspiring fintech entrepreneurs and business students." * Ali Tamaseb, bestselling author and Super Founders and General Partner at DCVC *
"An unmissable account of many of the most influential fintechs of our generation. James da Costa is a performance superstar and this book is just another example of his ability to get to absolutely everyone and find the story in everything." * Heidi Roizen, Partner at Threshold Ventures, Board Director at Planet Labs, Lecturer at Stanford, and Former VP of Worldwide Developer Relations at Apple *