International Business: The Challenges of Globalization, Global Edition

John Wild author Kenneth Wild author

Format:Paperback

Publisher:Pearson Education Limited

Published:8th May '19

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International Business: The Challenges of Globalization, Global Edition cover

For courses in international business.

Cultural focus helps students understand key concepts in international business

International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th Edition uses a unique organizing framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be relevant to their future careers.The material has been thoroughly updated based on ongoing changes in the international business world to ensure that it remains up-to-date with the rapidily changing world.

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0134890493 / 9780134890494 International Business: The Challenges of Globalization Plus MyLab Management with Pearson eText -- Access Card Package, 9/e

Package consists of:

· 0134729226 / 9780134729220 International Business: The Challenges of Globalization

· 0134732014 / 9780134732015 MyLab Management with Pearson eText -- Access Card -- for International Business: The Challenges of Globalization

ISBN: 9781292262253

Dimensions: 274mm x 216mm x 15mm

Weight: 880g

448 pages

9th edition