Rhetorics of Names and Naming
Format:Hardback
Publisher:Taylor & Francis Ltd
Published:12th Feb '16
Currently unavailable, and unfortunately no date known when it will be back
This hardback is available in another edition too:
- Paperback£43.99(9781138599574)
This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.
"As more and more self-sponsored writing is broadcast publicly in the digital age, the power of naming things is becoming increasingly important, complex, and downright confusing. Who has the power to determine a name or label and cast it out into the world to be used by others? And indeed, what impact does such a name have? This new volume addresses these and other important questions that must, now more than ever, be addressed by academic disciplines that concern themselves with the public uses of language." - Susan Meyers, Seattle University, USA
ISBN: 9781138910638
Dimensions: unknown
Weight: 453g
236 pages