The Routledge Companion to Coopetition Strategies

Wojciech Czakon author Anne-Sophie Fernandez author Paul Chiambaretto author Frédéric Le Roy editor Wojciech Czakon editor Anne-Sophie Fernandez editor Paul Chiambaretto editor

Format:Hardback

Publisher:Taylor & Francis Ltd

Published:7th Sep '18

Currently unavailable, and unfortunately no date known when it will be back

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The Routledge Companion to Coopetition Strategies cover

As more and more strategic alliances are forged between competitors, a dedicated word has been coined to described this strategy: coopetition. Coopetition strategy research began in the early 1990s and has been steadily increasing; yet, a global overview of the field has been lacking.

This reference volume is the first to provide a comprehensive international survey of coopetition research. Organized thematically and written by the world’s most-cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, operations management, and marketing.

This reference book is the definitive resource for researchers looking to understand the field of coopetition throughout business and management.

ISBN: 9781138736894

Dimensions: unknown

Weight: 880g

444 pages