Creating a Business
Jenny van Sten-van't Hoff author
Format:Hardback
Publisher:Taylor & Francis Ltd
Published:9th Dec '16
Currently unavailable, and unfortunately no date known when it will be back
This hardback is available in another edition too:
- Paperback£49.99(9789001765002)
There is more to setting up a successful business than just a good idea. Creating a Business examines concisely all the relevant aspects: the excitement and satisfaction that business entails, the challenges that face the entrepreneur, the risks that lie in wait.
The textbook is organized around a practical example: a company setting out to launch a new line of clothing. Aspects of setting up a business, including management, marketing, legislation, and financial management are examined.
Including pedagogical features, such as end-of-chapter questions and illustrations, Creating a Business will interest students of small business and entrepreneurship.
ISBN: 9781138154544
Dimensions: unknown
Weight: 453g
156 pages