The Butterfly Effect in Competitive Markets

Driving Small Changes for Large Differences

Rajagopal author

Format:Hardback

Publisher:Palgrave Macmillan

Published:4th Mar '15

Currently unavailable, and unfortunately no date known when it will be back

The Butterfly Effect in Competitive Markets cover

This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.

ISBN: 9781137434951

Dimensions: unknown

Weight: 5023g

295 pages