International Marketing
Michael Czinkota author Ilkka Ronkainen author
Format:Paperback
Publisher:Cengage Learning, Inc
Published:13th Aug '12
Currently unavailable, and unfortunately no date known when it will be back
INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
ISBN: 9781133627517
Dimensions: 277mm x 216mm x 29mm
Weight: 1542g
720 pages
10th edition