Economics of Strategy

Mastering Economic Principles for Effective Business Management

Scott Schaefer author David Dranove author David Besanko author Mark Shanley author

Format:Paperback

Publisher:John Wiley & Sons Inc

Published:3rd Feb '17

Should be back in stock very soon

Economics of Strategy cover

This insightful book offers essential economic principles for developing effective business strategies, preparing future managers for the challenges ahead in Economics of Strategy.

The book Economics of Strategy delves into essential economic concepts that are crucial for students aiming to formulate effective business strategies. Designed for undergraduate courses in managerial economics and business strategy, it provides a thoughtful yet approachable interpretation of complex economic ideas, making them applicable to real-world challenges faced by business leaders. Through this exploration, readers gain valuable insights that can be directly applied to their future careers.

In Economics of Strategy, students are equipped with fundamental principles that will enable them to adapt their business strategies in response to the dynamic nature of the marketplace. The text emphasizes the importance of understanding economic frameworks and how they influence decision-making processes within organizations. This understanding is vital for future managers who must navigate the complexities of the business world.

By bridging the gap between theory and practice, Economics of Strategy prepares students not just to learn but to think critically and strategically. The book encourages active engagement with the material, promoting a deeper comprehension of how economic theories can shape successful business practices. Ultimately, it serves as a comprehensive guide for those looking to excel in the field of business management.

ISBN: 9781119378761

Dimensions: 254mm x 203mm x 20mm

Weight: 964g

544 pages

7th edition