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Digital Services in the 21st Century

A Strategic and Business Perspective

Antonio Sanchez author Belen Carro author

Format:Hardback

Publisher:John Wiley & Sons Inc

Published:21st Jul '17

Currently unavailable, and unfortunately no date known when it will be back

Digital Services in the 21st Century cover

Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.

  • Includes services, underlying technologies, and internal capabilities for social network advertising
  • Covers market dynamics that determine the successes and failures of service offerings
  • Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
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ISBN: 9781119314851

Dimensions: 236mm x 160mm x 23mm

Weight: 544g

240 pages