The Silk Road Rediscovered

This book explores the growing business connections between India and China, highlighting successes and strategies of major companies in both regions. The Silk Road Rediscovered offers valuable insights.

In The Silk Road Rediscovered, the author delves into the evolving business landscape between India and China, two of the world's emerging economic powerhouses. By 2025, these nations are projected to be among the four largest economies globally, fostering a significant bilateral relationship that is becoming increasingly vital. The book highlights the strategic importance of these ties, as evidenced by Premier Li Keqiang's first official visit to India shortly after assuming office, signaling a shift in China's foreign policy focus.

This groundbreaking work is the first to explore the corporate connections forming between Indian and Chinese businesses. It provides compelling examples of successful companies, such as Mahindra, Tata Motors, and NIIT from India, and Lenovo and Huawei from China, showcasing their achievements in each other's markets. The narrative reveals how these companies have not only penetrated foreign markets but have also strengthened their positions for further global expansion.

The Silk Road Rediscovered offers valuable insights into the strategies that have enabled these businesses to thrive. It emphasizes the importance of adopting a global perspective and the necessity of learning from local environments. The lessons drawn from the experiences of both Indian and Chinese companies serve as a guide for others looking to navigate the complexities of international markets, underscoring the potential of collaboration between these two dynamic economies.