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An Introduction to Communication

Richard West author Lynn H Turner author

Format:Hardback

Publisher:Cambridge University Press

Published:11th Oct '18

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An Introduction to Communication cover

This concise book presents theory and teaches skills allowing students from all academic backgrounds to understand the communication field.

Prioritizing brevity and clarity, this book integrates theory and practice in easy-to-follow, comprehensive chapters to demystify the complex communication field. Offering a wealth of examples from students' personal, professional, and online lives, it teaches skills allowing students from all academic backgrounds to understand communication.Prioritizing brevity and clarity, this textbook introduces the study of communication through examples and applications of communication in a variety of contexts. With a unique focus on diversity and the impact of culture, each chapter opens with a case study that identifies a communication challenge, which the chapter addresses throughout, and concludes with questions that respond to that challenge. A consistent, organized structure with numerous features including fundamental issues, questions for understanding and analysis, theoretical insight (examining a particular relevant theory), and a skill set section, easily guides you through the foundations of the study of communication. Cross-referencing between chapters demonstrates the multidimensional nature of communication and the everyday talk sections demonstrate how each topic relates to technology, the workplace, or health issues. Offering a wealth of diverse examples from students' personal, professional, and online lives, this book teaches skills allowing students from all academic backgrounds to understand communication.

'Easy, insightful, and practical … By quoting communication encounters and everyday talks, the book features strong insights into the everyday relevance and applications of communication in various contexts.' Julius Erdmann, University of Potsdam
'Turner and West have created a focused textbook that works to incorporate theory, diverse perspectives, and applications, while highlighting the need for ethical communication in a variety of contemporary contexts.' Kristina Ruiz-Mesa, California State University, Los Angeles
'Smart, grounded in broad and deep knowledge of communication, and filled with contemporary examples that ring true to students' lives. [It] fills a need for a new approach to communication study.' Helen Sterk, Western Kentucky University

ISBN: 9781107151048

Dimensions: 254mm x 195mm x 19mm

Weight: 870g

322 pages