The Routledge Companion to Coopetition Strategies
Frédéric Le Roy editor Wojciech Czakon editor Anne-Sophie Fernandez editor Paul Chiambaretto editor
Format:Paperback
Publisher:Taylor & Francis Ltd
Published:21st Jan '23
Currently unavailable, and unfortunately no date known when it will be back
This paperback is available in another edition too:
- Hardback£215.00(9781138736894)
As more and more strategic alliances are forged between competitors, a dedicated word has been coined to described this strategy: coopetition. Coopetition strategy research began in the early 1990s and has been steadily increasing; yet, a global overview of the field has been lacking.
This reference volume is the first to provide a comprehensive international survey of coopetition research. Organized thematically and written by the world’s most-cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, operations management, and marketing.
This reference book is the definitive resource for researchers looking to understand the field of coopetition throughout business and management.
ISBN: 9781032476056
Dimensions: unknown
Weight: 1060g
444 pages