Creativity, Innovation and the Fourth Industrial Revolution

The da Vinci Strategy

Jon-Arild Johannessen author

Format:Paperback

Publisher:Taylor & Francis Ltd

Published:27th May '24

Should be back in stock very soon

This paperback is available in another edition too:

Creativity, Innovation and the Fourth Industrial Revolution cover

The most important goals for an organization in the Fourth Industrial Revolution will be innovation and enhanced performance. Creativity is a means for promoting these goals – a creative person is a productive person who uses all their resources to attain specific goals. Da Vinci Creativity should be understood as being focused on improving performance both at individual and organizational levels. Traditional organizations can be hierarchical, and thus rigid, at a time when the external environment is undergoing very rapid change. The aim of this book is to present an organizational model that develops leaders who are able to cope with the demands of the Fourth Industrial Revolution.

In light of the increasing levels of innovation being experienced in society around us, Creativity, Innovation and the Fourth Industrial Revolution: The da Vinci Strategy offers an organizational theory that can be applied in the Fourth Industrial Revolution. This book will be of interest to researchers, academics, and students in the fields of leadership, strategy, and technology and innovation management.

ISBN: 9781032371832

Dimensions: unknown

Weight: 180g

130 pages