Gear Up
Test Your Business Model Potential and Plan Your Path to Success
Lena Ramfelt author Jonas Kjellberg author Tom Kosnik author
Format:Paperback
Publisher:John Wiley and Sons Ltd
Published:11th Apr '14
Should be back in stock very soon
Transform your business idea into a high potential venture
Big, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. Developed at Harvard Business School and Stanford University, it's a bootcamp with clear, easy-to-follow steps to test your business idea, assess its potential and make it work! Based on a revolutionary 9-component framework, Gear Up offers entrepreneurs, intrapreneurs, innovative executives and business students a toolkit to bring their ideas to life and transform them into high potential ventures.
Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.
Gear Up offers:
- A step by step guide to help you build a foundation for your business opportunity
- Solid business framework formulated from entrepreneurs, academics and real life experience
- A highly practical workbook with visual, full-colour design and compelling layout
Gear Up also comes with educators' support materials available at gearupventures.com
- PowerPoint presentations with teaching notes
- Online course materials
- Course Schedule
- Evaluation Forms
- Certificate for students who complete the course
Coming soon! - An innovative, interactive digital toolkit
Gear Up Virtual Toolkit (powered by You Noodle): A digital platform where participants can present their enterprise idea, work through the framework, answering questions and get real-time feedback from their facilitator/educator. The tool will even generate a ready-made PowerPoint presentation at the end of the process!
Gear Up Mobile App (powered by We Chat): This app allows students to answer questions from their lecturers or vote in real-time from their phones within the classroom. The app promotes student engagement and class participation.
"Gear Up is a well-written, easy-to-read guide on how to build up your own business." (Supply Management, May 2014)
ISBN: 9780857085627
Dimensions: 188mm x 241mm x 18mm
Weight: 544g
192 pages