Cultural Studies in the Future Tense

“Cultural Studies in the Future Tense is an immensely enjoyable book to read, fizzing with ideas and of real relevance to the current situation. It is also a brave book: defining cultural studies is always going to be a difficult task, even for one of its founders. Yet Lawrence Grossberg does not shrink from the task, and the political emphasis he places on the future and imagination seems to me to be absolutely right. The Left needs to think as never before about what it is doing and why.”—Nigel Thrift, author of Non-Representational Theory: Space, Politics, Affect
“Lawrence Grossberg was one of the pioneers of cultural studies in the United States. Since then, he has not only meticulously and with rare critical insight tracked its international development but made several original contributions to it in his own distinctive voice. Forty years after the foundation of the Centre for Cultural Studies in the U.K., people constantly ask, ‘Cultural studies: where is it going?’ Grossberg’s latest book is one of the most important, insightful, cogent, wide-ranging, and persuasive attempts to offer an answer to that question. It is required reading for anyone interested not only in the future of cultural studies but in contemporary culture and its political meanings. Cultural Studies in the Future Tense is not to be missed.”—Stuart Hall
“Lawrence Grossberg’s book does something much more useful than giving us an introduction to cultural studies. It demonstrates what cultural studies can do, giving a broadly interdisciplinary and politically engaged analysis of our contemporary conjuncture. This is an excellent model for future work in the field.”—Michael Hardt, co-author of Commonwealth
“Lawrence Grossberg, the author of numerous profound and highly influential studies, has produced his magnum opus. Going through the manuscript, I realized with growing awe and enthusiasm that in one book we have been offered by far the most comprehensive and best-written history of cultural studies from its inception to its most recent accomplishments and challenges, as well as a program that deserves to be called a definitive introduction to all future studies of culture. This book is an obligatory and invaluable read for the established professionals of the area as much as for its aspiring newcomers; and given the clarity of the narrative, also for those many people who have had thus far only a vague notion of what cultural studies is about, yet are eager to know how the setting in which they are destined to live is shaped and how they could use such knowledge to shape their lives in it.”—Zygmunt Bauman, Emeritus Professor of Sociology, University of Leeds