What Were They Thinking?
Marketing Lessons You Can Learn from Products That Flopped
Format:Paperback
Publisher:Times Books
Published:29th Jun '99
Currently unavailable, and unfortunately no date known when it will be back
This paperback, "What Were They Thinking?" from Robert Mcmath, was published 29th June 1999 by Times Books.
ISBN: 9780812932034
Dimensions: 216mm x 140mm x 13mm
Weight: 318g
256 pages