Magnitude Scaling
Quantitative Measurement of Opinions
Format:Paperback
Publisher:SAGE Publications Inc
Published:24th Nov '81
Currently unavailable, and unfortunately no date known when it will be back
Describes the techniques and rationale behind magnitude scaling that can provide the researcher with greater accuracy in gauging the strength of opinions, attitudes, and social judgments by providing the respondent with continuous response measures.
ISBN: 9780803917477
Dimensions: unknown
Weight: 140g
88 pages