CEO-Speak

"In a world increasingly focused on accountability, Amernic and Craig argue for more monitoring of the written and spoken words of CEOs." MacLean's "CEO-Speak paints an unflattering picture of self-appointed 'Midases' and 'warrior chiefs' with a proclivity for offering a selective, if not deceptive, take on the facts. The book ... could not have come at a more relevant time for executives, especially in Canada." The Globe & Mail "CEO-Speak provides glimpses of hidden corporate strategies. Without meaning to, and often more by omission than direct statement, the CEOs reveal a great deal about their attitudes toward their own corporations, its employees and shareholders, and the societies in which these huge conglomerates operate." Peter Desbarats, University of Western Ontario