Revivalists

This book examines how Canadian revivalists in the late nineteenth century used commerce and entertainment to enhance their Christian outreach and make religion more relevant.

In Revivalists, the author explores a transformative period in Canada during the latter half of the nineteenth century, characterized by a significant shift from a settler past toward an era of commercialization. This transition is vividly illustrated through the innovative strategies employed by Protestant evangelists who sought to connect with their audiences in meaningful ways. By utilizing theater, film, and jazz, these revivalists effectively made religion more accessible and relevant, adapting their methods to resonate with contemporary culture.

The narrative highlights how these prominent Canadian revivalists not only advanced their Christian causes but also enriched the fabric of Canadian Protestantism. By embracing elements of commerce and entertainment, they were able to engage a broader audience, thus revitalizing the religious landscape of the time. This book delves into the intricate relationship between faith and the arts, showcasing how creativity played a pivotal role in the revivalist movement.

Revivalists ultimately presents a compelling examination of how these evangelists navigated the challenges of modernization. Their ability to blend spirituality with popular culture not only transformed their approach to ministry but also left a lasting impact on Canadian society. Through rich historical context and insightful analysis, the author sheds light on the dynamic interplay between religion and entertainment during a crucial period in Canadian history.