Entrepreneurship
Venture Initiation, Management and Development
George Vozikis author Timothy Mescon author Howard Feldman author Eric W Liguori author
Format:Hardback
Publisher:Taylor & Francis Ltd
Published:30th Oct '13
Currently unavailable, and unfortunately no date known when it will be back
The authors present core concepts of entrepreneurship in an easy-to-follow, logical sequence. Starting with basic definitions and an overarching conceptual framework in Part I, the book then addresses topics pertaining to Venture Initiation (Part II), Venture Management (Part III), and Venture Development (Part IV). Each chapter contains a case study in which a real-life entrepreneur, who confronts the issues of growth and competition, is followed. Venture initiation and development are key components of this book.
Entrepreneurship has all the standard features that entrepreneurs-in-training need. The book's strength, however, lies in the clear, straightforward, and logical manner in which the various topics within this complex subject are presented. The book also includes learning objectives, outlines, terms, and review questions.
ISBN: 9780765631138
Dimensions: unknown
Weight: 1270g
472 pages
2nd edition