Business Success Through Service Excellence
Susan Baker author Moira Clark author
Format:Paperback
Publisher:Taylor & Francis Ltd
Published:9th Jul '04
Currently unavailable, and unfortunately no date known when it will be back
This paperback is available in another edition too:
- Hardback£135.00(9781138160095)
* Features access to a service excellence questionnaire to enable companies to benchmark their achievements * Authored by judges of the Unisys/Management Today service excellence awards, therefore takes a unique approach * Includes a series of case studies to highlight each aspect of the awards
Intended for CEOs and executive management, this title identifies the key ingredients of service excellence and shows how leading companies have achieved success. Its introductory chapter proposes a framework based on the Unisys model that shows how companies can become customer centric. It features access to a service excellence questionnaire.
The text is aimed at CEOs and all executive management, however the scope of the material will engage the entire organization. The authors identify the key ingredients of service excellence and show how leading companies have achieved success. Each chapter begins with a review of the key components of service excellence followed by two mini exemplar case studies that highlight how those companies have achieved success in that particular area. An introductory chapter proposes a framework based on the Unisys model that shows how companies can become customer centric, and a final chapter takes an integrative approach and features a case study from the overall winners of the Awards to highlight how this company has achieved success.
An additional feature of the book is the service excellence questionnaire. Purchasers of the book are able to go online to complete the questionnaire and submit it to establish their competitive benchmark against other companies in both the same sector and across different sectors. A web site accompanies the book where updates on the category winners are featured to ensure that current information is always available.
ISBN: 9780750660853
Dimensions: unknown
Weight: 400g
216 pages