How to Negotiate Effectively

Part of the high profile, best-selling Creating Success series relaunch with extensive advertising coverage in the Sunday Times Series translated into 25 languages with over 500,000 copies sold Expert advice on getting the best deal available and maintaining a good relationship Point of sale material available: posters, bookmarks and showcards

A practical, accessible book which looks at the vital principles of good negotiation, that can result in improved business performance and better business relationshipsHow to Negotiate Effectively provides tips, tools and techniques for getting it right. It explores and advises on every aspect of the negotiation process, including: tactics and counter-measures, handling deadlock, making concessions, enhancing your authority and getting the best deal. This new edition also contains material on identifying true decision makers, and how to spot buying signals in negotiations. An essential step-by-step guide, How to Negotiate Effectively will help anyone achieve a balanced 'win-win' outcome every time.