The Marketing Blueprint
Business Blueprints
Format:Paperback
Publisher:John Wiley and Sons Ltd
Published:30th Mar '93
Currently unavailable, and unfortunately no date known when it will be back
This book presents a comprehensive but concise introduction to both the strategic and the operational aspects of marketing and provides the reader with a thorough understanding of the key principles.
ISBN: 9780631187158
Dimensions: 243mm x 173mm x 19mm
Weight: 482g
264 pages