The Economics of Information Technology

An Introduction

Hal R Varian author Joseph Farrell author Carl Shapiro author

Format:Paperback

Publisher:Cambridge University Press

Published:23rd Dec '04

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The Economics of Information Technology cover

The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.

ISBN: 9780521605212

Dimensions: 216mm x 6mm x 140mm

Weight: 140g

114 pages