Language Management
Format:Hardback
Publisher:Cambridge University Press
Published:2nd Apr '09
Currently unavailable, and unfortunately no date known when it will be back
This hardback is available in another edition too:
- Paperback£44.99(9780521735971)
This book was the first book to present a specific theory of language management.
This book develops a theory of language management based on research on the family, religion, the workplace, the media, schools, legal and health institutions, the military and government. A model is developed that makes sense of the various forces involved in managing language, and clarifies why it is such a difficult enterprise.Language policy is all about choices. If you are bilingual or plurilingual, you have to choose which language to use. Even if you speak only one language, you have choices of dialects and styles. Some of these choices are the result of management, reflecting conscious and explicit efforts by language managers to control the choices. This book presents a specific theory of language management. Bernard Spolsky reviews research on the family, religion, the workplace, the media, schools, legal and health institutions, the military and government. Also discussed are language activists, international organisations, and human rights relative to language, and the book concludes with a review of language managers and management agencies. A model is developed that recognises the complexity of language management, makes sense of the various forces involved, and clarifies why it is such a difficult enterprise.
'Recommended.' The Times Higher Education Supplement
ISBN: 9780521516099
Dimensions: 229mm x 19mm x 152mm
Weight: 600g
322 pages