A New Pot of Gold

Hollywood under the Electronic Rainbow, 1980–1989

Stephen Prince author

Format:Paperback

Publisher:University of California Press

Published:20th Mar '02

Currently unavailable, and unfortunately no date known when it will be back

A New Pot of Gold cover

Facing an economic crisis in the 1980s, the Hollywood industry moved boldly to control the ancillary markets of videotape, video disk, pay-cable and pay-per-view, and the major studios found themselves targeted for acquisition by global media and communications companies. This volume examines the decade's transformation that took Hollywood from the production of theatrical film to media software. Some of the films discussed in this volume include: "Platoon"; "Do the Right Thing"; "Blue Velvet"; "Diner"; "E.T."; "Batman"; and, "Body Heat".

"Prince's book pushes us to reconceptualize the interactions of economics and ideology.... It evokes and invokes the richness of filmmaking practices-both mainstream and alternative-even as it gives a harsh and perhaps tragic image of a cultural form, the cinema, losing its specificity and even identity in the vast synergistic networks of control at the end of the twentieth century."-Dana Polan, Film Quarterly; "Stephen Prince's A New Pot of Gold is good at sustaining a coherent historical narrative and critical commentary on the 1980s-a period when video and film grew closer together, and when Hollywood came under the control of global capitalism."-James O. Naremore, author of Acting in the Cinema

ISBN: 9780520232662

Dimensions: 254mm x 178mm x 28mm

Weight: 1043g

585 pages