The Handbook of Communication and Corporate Reputation

Craig E Carroll editor

Format:Hardback

Publisher:John Wiley and Sons Ltd

Published:17th May '13

Currently unavailable, and unfortunately no date known when it will be back

This hardback is available in another edition too:

The Handbook of Communication and Corporate Reputation cover

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of handbooks on communication and media reflects the growing visibility of large businesses’ ethical profiles, and tracks the benefits that positive public attitudes can bring.

  • Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars
  • Brings together state-of-the-art communication studies insights on corporate reputation
  • Identifies and addresses the lacunae in the research literature
  • Applies new theoretical frameworks to corporate reputation
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ISBN: 9780470670989

Dimensions: 255mm x 178mm x 34mm

Weight: 1179g

656 pages