Ethnography Essentials
Designing, Conducting, and Presenting Your Research
Format:Paperback
Publisher:John Wiley & Sons Inc
Published:28th Jan '10
Currently unavailable, and unfortunately no date known when it will be back
A comprehensive and practical guide to ethnographic research, this book guides you through the process, starting with the fundamentals of choosing and proposing a topic and selecting a research design. It describes methods of data collection (taking notes, participant observation, interviewing, identifying themes and issues, creating ethnographic maps and tables and charts, and referring to secondary sources) and analyzing and writing ethnography (sorting and coding data, answering questions, choosing a presentation style, and assembling the ethnography). Although content is focused on producing written ethnography, many of the principles and methods discussed here also apply to other forms of ethnographic presentation, including ethnographic film.
Designed to give basic hands-on experience in the overall ethnography research process, Ethnography Essentials covers a wealth of topics, enabling anyone new to ethnography research to successfully explore the excitement and challenges of field research.
ISBN: 9780470343890
Dimensions: 231mm x 173mm x 15mm
Weight: 408g
256 pages