Agenda Setting in a 2.0 World
New Agendas in Communication
Format:Paperback
Publisher:Taylor & Francis Ltd
Published:17th Jul '13
Currently unavailable, and unfortunately no date known when it will be back
This paperback is available in another edition too:
- Hardback£185.00(9780415837019)
This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide.
Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting’s core concepts.
"Agenda Setting in a 2.0 World provides a fresh discussion of significant research issues and opportunities that face modern agenda setting scholarship. This book is recommended to graduate students who would like to explore the various facets of agenda setting research and to mass communication scholars at large." - Guy J. Golan, Syracuse University, USA
ISBN: 9780415837002
Dimensions: unknown
Weight: 521g
294 pages