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Methods for Analyzing Social Media

Jakob Linaa Jensen editor Klaus Bredl editor Julia Hünniger editor

Format:Hardback

Publisher:Taylor & Francis Ltd

Published:19th Jul '13

Currently unavailable, and unfortunately no date known when it will be back

Methods for Analyzing Social Media cover

Social media is becoming increasingly attractive for users. It is a fast way to communicate ideas and a key source of information. It is therefore one of the most influential mediums of communication of our time and an important area for audience research. The growth of social media invites many new questions such as: How can we analyze social media? Can we use traditional audience research methods and apply them to online content? Which new research strategies have been developed? Which ethical research issues and controversies do we have to pay attention to? This book focuses on research strategies and methods for analyzing social media and will be of interest to researchers and practitioners using social media, as well as those wanting to keep up to date with the subject.

This book was originally published as a special issue of the Journal of Technology in Human Services.

ISBN: 9780415818322

Dimensions: unknown

Weight: 521g

208 pages