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Celebrity Advocacy and International Development

Dan Brockington author

Format:Paperback

Publisher:Taylor & Francis Ltd

Published:2nd Apr '14

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Celebrity Advocacy and International Development cover

This book explores the role of celebrity advocacy in international development, analyzing its effectiveness, implications for elite influence, and the resulting challenges and opportunities for public engagement and civil society.

Celebrity Advocacy and International Development explores the intriguing role that celebrity involvement plays in the realm of international development. While celebrity advocacy occupies a notable space in public discourse, it often fails to resonate deeply with the broader public. Despite this disconnect, those within elite circles—such as political and business leaders—may remain largely unaware of any lack of public engagement, leading to a perception of effectiveness in these advocacy efforts.

The book delves into the historical context and implications of celebrity advocacy, arguing that it represents a new dimension of elite governance. It highlights the irony that while such advocacy aims to connect with the public, it can inadvertently create a rift between the public and political institutions, as well as between the public and civil society. This recognition of potential disengagement presents both challenges and opportunities for those involved in the development movement.

For students and researchers in development studies and media studies, this book offers a rich array of empirical data. It includes interviews with stakeholders from the NGO sector and the media, analyses of newspaper coverage, extensive public opinion surveys, and focus group research. This comprehensive approach provides valuable insights into the dynamics of celebrity advocacy and its impact on international development, making it a significant resource for understanding the complexities of this phenomenon.

Dan Brockington has written a very welcome book on the promise and limits of celebrity advocacy. Methodologically rigorous, scrupulously reflexive and consistently hard-headed in an area where sentimentality and wishful thinking is all too tempting, this book sets new standards for analysis and argument for this debate.

–Nick Couldry, London School of Economics and Political Science, UKDan Brockington demonstrates how corporations, politicians and the NGO community have oriented themselves under the aura of celebrity. The bling in this work is original empirical research on how celebrities and NGOs are working in advocating for attention and funding for international development issues in post-democratic politics.

–Lisa Ann Richey, Roskilde University, Denmark

These days we hardly blink when we hear that another film or rock star takes up a new humanitarian cause. But Dan Brockington makes us stop and stare, to see celebrity advocacy as more than just another feature of show-business. This book provides a clear-eyed and penetrating look at how celebrities become involved in development issues, and the effect that they have. The detail of the analysis and the sharpness of the argument make Celebrity Advocacy and International Development a superb work.

–John Street, University of East Anglia, UK

Dan Brockington has written an important book, exploring the convoluted world of celebrity advocacy. He carefully analyses the evidence and exposes the phenomenon; and just when you think Brockington has delivered his measured conclusions, there comes a powerful 'afterword' which no-one should miss and which suddenly transforms the whole topic.

–Michael Billig, Loughborough University, UK

Sharp, clear and fully engaging, this is one of the most comprehensive and insightful accounts of celebrity advocacy that have been written so far. It will no doubt define the field for many years to come.

–Lilie Chouliaraki , London School of Economics and Political Science, UK

Dan Brockington emerges from several years of intelligent, evidenced-based interrogation of the role of celebrities in international development with a genuinely insightful and surprising argument. This book will profoundly change the way we think about celebrities and development.

–Martin Scott, University of East Anglia, UK

Dan Brockington’s excellent book explores the contradictory effects of celebrity populism on international development. He utilizes post-democratic theory to conceptualize the ‘authenticity’ of the affiliations between celebrity activists, non-governmental organizations and public opinion. This is a major resource for anyone who is concerned with the democratic implications of celebrity advocacy.

–Mark Wheeler, London Metropolitan University, UK

With Celebrity Advocacy and International Development, Dan Brockington has made a valuable empirical contribution to the growing field considering the mediation of development issues. His book adds critical weight to the debate surrounding the role of a celebrity in the humanitarian and developmental sphere and is delivered in an eminently readable text that is both balanced and insightful.

–Thomas Reid, University of East Anglia, UK

ISBN: 9780415707213

Dimensions: unknown

Weight: 362g

234 pages