Values-based Service for Sustainable Business
Lessons from IKEA
Bo Edvardsson author Bo Enquist author
Format:Hardback
Publisher:Taylor & Francis Ltd
Published:31st Oct '08
Currently unavailable, and unfortunately no date known when it will be back
This hardback is available in another edition too:
- Paperback£53.99(9780415620390)
The role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business.
The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.
ISBN: 9780415458535
Dimensions: unknown
Weight: 430g
144 pages