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Global Media Studies

An Ethnographic Perspective

Patrick D Murphy editor Marwan Kraidy editor

Format:Hardback

Publisher:Taylor & Francis Ltd

Published:18th Sep '03

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Global Media Studies cover

Global Media Studies explores the theoretical and methodological threats that are defining global media studies as a discipline.
Emphasizing the connection of globalisation to local culture, this collection considers the diversity of modes of reception, reception contexts, uses of media content, and the performative and creative relationships that audiences develop with and through the media. Through ethnographic case studies from Brazil, Denmark, the UK, Japan, Lebanon, Mexico, South Africa, Turkey and the United States, the contributors address such questions as: what links media consumption to a lived global culture; what role cultural tradition plays globally in confronting transnational power; how global elements of mediated messages acquire class; and regional and local characteristics.

ISBN: 9780415314404

Dimensions: unknown

Weight: 612g

328 pages