Technological Choices

This insightful exploration of technology's role in society examines cultural values and social relations, as highlighted in Technological Choices.

The book Technological Choices explores how societies adopt or reject technological innovations, delving into the cultural processes that influence these selections. By applying archaeological methods to the analysis of technology, it investigates the profound impact that various innovations have had on humankind throughout history. The author argues that decisions regarding technology are often rooted in cultural values and social relationships, rather than solely based on the perceived benefits of the technology itself. This perspective challenges conventional views and has significant implications for modern Western societies.

In Technological Choices, the author examines a variety of case studies that span different time periods and geographical locations. From the Neolithic era in Europe to contemporary industrial societies, the book highlights the diverse ways in which cultures interact with technology. It also includes insights from tribal communities in Papua New Guinea, rural Indian and North African societies, as well as European peasant communities. Each case study sheds light on the unique challenges and considerations faced by these societies regarding technological adoption.

The book's multidisciplinary approach and comprehensive subject matter provide valuable insights into the intricate relationship between technology and society. Moreover, Technological Choices emphasizes the functional aspects of material culture, making it a significant contribution to the understanding of how technology shapes and is shaped by human culture.