Management Fads and Buzzwords

Critical-Practical Perspectives

David Collins author

Format:Paperback

Publisher:Taylor & Francis Ltd

Currently unavailable, and unfortunately no date known when it will be back

Management Fads and Buzzwords cover

Around 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action because they present a 'ready made' view of the world, which rejects the benefits of theoretical analysis and reflection. Topics covered include:

* the 'guru industry'
* 'excellence'
* business process re-engineering
* empowerment
* culture
* knowledge work
* globalization.

'Unpacking' the 'guru industry' and analyzing the fads and buzzwords, this book provides a 'critical-practical' analysis, designed to allow readers to locate, understand and critique management fashion.

ISBN: 9780415206402

Dimensions: unknown

Weight: 725g

428 pages