Design for Behaviour Change

This book examines how design influences behavior change through various psychological and design tools, offering case studies and insights across sectors like health, sustainability, and social design, appealing to practitioners and students alike.

"Design for Behaviour Change" examines how shifts in technology, society, and the global economy have influenced social and organizational behaviors. The book delves into various psychological and design strategies that can aid in planning, facilitating, and comprehending behavior change, supported by detailed case studies that showcase these concepts in action.

Design plays a crucial role in our daily lives, affecting everything from the clothing we wear to the tools we use. It shapes our routines and activities, making it difficult to find aspects of life that do not involve design in some form. Despite its pervasive nature, there remains a fragmented understanding of how design can promote positive behaviors. The book addresses this gap by offering a comprehensive overview of how design can be strategically employed to tackle pressing social and environmental challenges.

The volume serves a dual purpose: first, it presents existing design models that integrate change theories from various scientific disciplines; second, it illustrates the application of key design strategies for behavior change through case studies across multiple sectors, including health, sustainability, safety, crime prevention, and social design. "Design for Behaviour Change" is an invaluable resource for designers, design students, and professionals interested in the intersection of design and behavioral change.