The Competitive Strength Of European, Japanese, And U.s. Suppliers On Asean Markets

Rolf J Langhammer author Ulrich Hiemenz author Martin Gross author Jamuna P Agarwal author

Format:Hardback

Publisher:Taylor & Francis Ltd

Published:30th Jun '20

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The Competitive Strength Of European, Japanese, And U.s. Suppliers On Asean Markets cover

Originally published in 1987. This study evaluates micro- and macroeconomic determinants for the export performance of European suppliers to the markets of the Association of Southeast Asian Nations (ASEAN). By comparing marketing strategies and the respective economic environment of suppliers from ElH"ope , Japan , and the U S - the major exporter

ISBN: 9780367290993

Dimensions: unknown

Weight: 430g

130 pages