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Unlocking Marketing

David Needham author

Format:Paperback

Publisher:Taylor & Francis Ltd

Published:31st Dec '23

£28.99

Supplier delay - available to order, but may take longer than usual.

Unlocking Marketing cover

The Unlocking Business series offers a new kind of textbook for Business students in the first and second years of their degree.

Each title in the series provides:

- Strict coverage of the key knowledge, concepts and ideas in a lean, focused book, allowing the student to find what they want without ploughing through thousands of pages

- Carefully written text with case studies, exercises and seminar ideas woven through it to help students learn quickly and retain their knowledge

- Encouragement of good practice such as complete referencing and suggested wider reading, to help those who wish to obtain the best possible degree classification

- Useful web resources including further case studies, revision summaries and interactive multiple-choice quizzes at http://www.hodderplus.co.uk/unlockingbusiness

- A cost-effective way to prepare for your studies.

ISBN: 9780340992265

Dimensions: unknown

Weight: unknown

352 pages