Sociocultural Data to Accomplish Department of Defense Missions

Sociocultural Data to Accomplish Department of Defense Missions: Toward a Unified Social Framework summarizes presentations and discussions that took place on August 16-17, 2010, at a National Research Council public workshop sponsored by the Office of Naval Research. The workshop addressed the variables and complex interaction of social and cultural factors that influence human behavior, focusing on potential applications to the full spectrum of military operations.

The workshop's keynote address by Major General Michael T. Flynn, U.S. Army, provided critical context about the cultural situation and needs of the military operating in Afghanistan. Additional presentations were divided into four panels to address the diverse missions encountered by the U.S. military worldwide. The workshop concluded with a final panel to discuss the strengths and weaknesses of different methods of acquiring and using relevant data and knowledge to accomplish these missions. The panel topics and presenters are listed below:

1. Conflict Is Local: Mapping the Sociocultural Terrain David Kennedy, Hsinchun Chen, and Kerry Patton
2. Bridging Sociocultural Gaps in Cooperative Relationships Robert Rubinstein, Alan Fiske, and Donal Carbaugh
3. Building Partner Capacity with Sociocultural Awareness Jeffrey Sanchez-Burks and Shinobu Kitayama
4. The Art of Sociocultural Persuasion Jeanne Brett, James Dillard, and Brant R. Burleson
5. Tools, Methods, Frameworks, and Models Mark Bevir, Laura A. McNamara, Robert G. Sargent, and Jessica Glicken Turnley

Table of Contents

• Front Matter
• 1 Introduction
• 2 The Situation in Afghanistan
• 3 The Conflict Environment
• 4 Cooperative Relationships
• 5 Nation Building
• 6 Persuasion
• 7 Modeling Sociocultural Behavior
• 8 Implications
• References
• Appendix A: Workshop Agenda and Participants
• Appendix B: Abstracts of Background Papers
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