Media, Organizations and Identity

Lilie Chouliaraki author M Morsing editor

Format:Hardback

Publisher:Palgrave Macmillan

Published:9th Dec '09

Currently unavailable, and unfortunately no date known when it will be back

Media, Organizations and Identity cover

The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

ISBN: 9780230515512

Dimensions: unknown

Weight: 415g

214 pages