Public Diplomacy and Soft Power in East Asia

"In the era of Asia s rise, this timely collection inquires into the various connections between soft power and public diplomacy. It offers a treasure trove of rich empirical data and incisive analysis that is indispensible for a full understanding of this vitally important subject." - Peter J. Katzenstein, Walter S. Carpenter, Jr. Professor of International Studies, Cornell University

"When Hu Jintao exhorted China to increase its soft power, he triggered wide interest at home and among China's neighbors. This book is a welcome exploration of what it takes to develop soft power in East Asia. The authors make important conceptual and empirical advances. Chinese and other leaders should read it!" - Joseph S. Nye, Jr., University Distinguished Service Professor, Harvard, and author of The Future of Power