DownloadThe Portobello Bookshop Gift Guide 2024

Rhetoric

A Very Short Introduction

Richard Toye author

Format:Paperback

Publisher:Oxford University Press

Published:28th Mar '13

Should be back in stock very soon

Rhetoric cover

Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the 'art of persuasion', it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defence of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from Ancient Greece, medieval Islamic preaching, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Rhetoric matters. To explicate this shaggy beast in 35,000 words is no small challenge, and Toye succeeds with a consistently light touch. * The Speechwriter *

ISBN: 9780199651368

Dimensions: 174mm x 114mm x 8mm

Weight: 124g

144 pages